While doing search engine optimization for your website, you may have used lots of things including notepad to Google analytics and believe me all of them are the tools for conquering your war against search engines. We have listed down few of the most used and preferred tools for search engine optimization. By using them on correct time and exact condition you will definitely be able to hit the bull’s eye with your closed eyes.
Google: Google is a source of tools and tools, for common men to Developers or SEO experts. Everyone comes to google and it blesses them with the appropriate tools according to their needs. So if you started thinking Google as a GOD, then you may be right. However this GOD has provided us some of the finest tools for search engine optimization tools and primarily following three of them are used widely around the globe.
- Google Analytics: Amazingly smart and robust application to analyze traffic on your website. Traffic sources, Keywords, referred sites these are just some examples and if you want to go deeper and deeper then you will be able to see the ability to see % of clicks pages wise using “in page analysis” section of Google analytics. Lots of application and ability already there and you can utilize that application upto unimaginable level.
- Google Webmaster: An exclusive tool for webmasters, ability to submit sitemaps to Google, review current keywords which are generating traffic on your website and ability to manage other website related tasks like redirections and complete URL structures.
- Google Adwords Keyword Tool: For a SEO expert this tool is real blessing, allowing you to research and analyze keywords based on your most targeted demographics. Number of keyword searches, current competition and traffic can be deduced from this tool only and helping you to target best keyword for your website.
Alexa: You may need to know traffic coming on your website is profitable for you or not. The classification of traffic and then based on that classification your website is being ranked by Alexa. If you have higher ratings by alexa, you should be worrying about your website, spam attack and furthermore usage of your website.
Apart from ranking it also provides you some vital information about the website, your server etc. and best part is now your competitor website is just a click away from you.
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